Category Archives: CI UTS

Creativity and Innovation


As a college students, we have at least three main role in our society, agent of change, social control, and iron stock. As an agent of change,  we had a special role and reponsibilities to play in the social and civil-rights. We have given the opportunity to get skill and knowledges to act as an agent of change to develop our country. As a social cotrol, we have to concern about our society, and having a part to regulate individual and group behavior, leading to conformity and compliance to the rules of a given society, state, or social group. And our last important role is to be an iron stock, which means that we have a big responsibility to be a leader in the future. The future of Indonesia is in our hand, so we have to take the reponsibility as a chance, opportunity, and encourage our creativity and innovative thinking to develop our beloved country. Because as a colllege students, we are a part of young people who have experience, knowledge, and skill which are our country’s potential assets in developing social and economic condition in the future.

Opportunities, Chances, and Prospects

Golden age is commonly known as an important age when his or her brain could grow and develop faster than any other age in their life. According to this, I think that we, as college students are also in a golden age where we have so many opportunity, chances, and prospects for our future. The simple problem, which also in almost every students’s brain is how to  maximize it

1. Organizational and leadersip experience

In college life, we have so many opportunity to get organizational and leadership experience. By being a part of an organization, we can learn about many things, such as communication, social relationship, knowing each other, networking, tolerance about the differences, and many other important social skills, which also related with our Emotional Quotient. It can be an effective and efficient part in incerase our own personal growth and personal development. Especially, if we can take a part as a leader, we can get more advantages from this experience, because leadership is one of the most important soft skill to be success in the future.

2. Do exchange

Nowadays, we are in a globalization era when everybody in this world could be connected easily by internet, cellphones, and other new development technology. So we need to prepare ourself for the future. One of the way that we can do is go exchange! As a college students, we can get many opportunity to go to another country for studying, seminars, conferences, partnership, internship, etc. By doing this kind of program, we can get more experience and more open minded to face the world in the future. And the best part is we can get it for free, if we are qualified and try harder to get it

3. Networking

Being a college students , we can get many access to expand our networking.  We can get many friends in our universities, our friends’ universities, networking with lecturers, famous and successful person, and many other people that  we meet in our life. We always have to expand our networking and maintain it, because it would be useful in the future

4. Be an entrepreneur

Entrepreneurship is becoming a social issue for the most recent years in the world, including Indonesia. As a student, we have many chances and opportunity to learn about entrepreneurship. We can learn a lot from the experts by attending seminars, workshops, or even read his or her successful stories. Indonesian Government are also take an important part in developing entrepreneurship in universities in indonesia. And it works, now the number of students who start-up their business or just start to learn about entrepreneurship are increasing significantly.



As a college students, the three main roles can give us opportunities, chances, and prospects which would be good  for us if we can maximize it, or it would also be a big disaster for our life.

1. Failure

“Failure defeats losers, failure inspires winners” – Robert T. Kiyosaki, author, entrepreneur, investor.

The biggest enemy that we have to defeat to be success is being a loser. And only a loser who easily give up because of failure. So, we have to face it, and make it as an inspirational experience to be the winner and success in the future.

2. Experience

“Experience taught me a few things. One is to listen to your gut, no matter how good something sounds on paper. The second is that you’re generally better off sticking with what you know. And the third is that sometimes your best investments are the ones you don’t make” – Donald Trump, real estate and entertainment mogul

Experiences are the best teacher in our life. But many students often don’t take the opportunity that he or she could get, for example organizational and leadership experiences. We will know nothing if we didn’t experience it, so take all the opportunities that we deserve to get and maximize ourselves in it.

3. Awareness

“I will tell you how to become rich. Close the doors. Be fearful when others are greedy. Be greedy when others are fearful” – Warren Buffet, investor and billionaire

Most of students don’t aware with the situation and condition around them. For being a successful person, we have to always alert with many other things around us, and do the right things in the right time.

4. Lack of creativity and innovation

“Nobody talks about entrepreneurship as survival, but that’s exactly what it is and what nurtures creative thinking. Running that first shop taught me business is not financial science; it’s about trading: buying and selling.”

– Anita Roddick, founder of The Body Shop-

One of the most important things that many of students don’ t implement in their life is creativity and innovation. Because it is the key success of many successful person in this 21th century is to be creative and innovative. It is simply differentiate our idea from the others, but make it more important, effective,  and efficient.


In solving our problem, I think the most important thing is to be creative and innovative, implement it in every single day in our life. We need creative problem solving competencies indicative of innovative leaders. We have to know knowledges of the major creativity theories, to enhance one’s latent creative strengths, to foster ability to apply creativity in the our place, and to present methods for assessing creative strengths.

Creativity requires a balance among synthetic, analytic, and practical abilities. A person who is only synthetic may come up with innovative ideas, but cannot recognize or sell them. The person who is only analytic may be an excellent critic of other people’s ideas, but is not likely to generate creative ideas. The person who is only practical may be an excellent salesperson, but is as likely to sell ideas or products of little or no value as to sell genuinely creative.

Encourage and develop creativity by teaching students to find a balance among synthetic, analytic, and practical thinking. A creative attitude is at least as important as creative-thinking skills (Schank 1988)

 “But the Indias and Chinas are increasingly adding one more thing to low-cost labor and high-power technology: unfettered imagination–that is, high innovative and creative capabilities. They will focus first on solving their own problems with cheap labor, high technology, and high creativity–re-imagining their own futures….So, for the last time, you have been warned. This is not a test.”

-Tom Friedman, The World is Flat: A Brief History of the 21st Century, 390-

Related with the four level of innovation, five level of creativity, and The World is Flat book, we have to do the fourth stages which is create a new innovation (business innovation) and the fourth stages in five level of creativity (orientation creativity). It is really important for us to add creative and innovative idea for our life. Nowadays, we can connect each other wherever we are with others in wherever they are. All of us are connected with the new technology development, such as internet, cellphone, and other important and useful things.

According to implement the fourth level in innovation, fourth stage in creativity level,  and the principle in The World is Flat for a business students for example, we learn how to maximize profit with minimizing the cost. And we can collaborate with other ITB students in IT and Mechanical Engineering to a development in transportation technology which using the internet connectivity for minimizing the cost that we have spent for transportation, and get benefit for minimizing the time that we have to spent before this products existed. So we can increase the effectiveness and efficiency of this new product.

Our own creativity, is the most important asset that all of the students have. We  have to experience of it by ourselves. In a moment, we have to think of a time when they had a great idea. It doesn’t have to be a media event, or changing an industry, it doesn’t even have to be a business idea, but something that worked for us. And so right from the start of us are acknowledging to ourselves that we are creative, that we do have enormous creative resources within us.

“Where there is a will, there is a way. If there is a chance in a million that you can do something, anything, to keep what you want from ending, do it. Pry the door open or, if need be, wedge your foot in that door and keep it open.”

 – Pauline Kael quotes-

-Rike Giri Cahyadi-